Brokerage Operations

Vision and Mission Statements

Fortune 100 and 500 companies all have them – Mission and Vision Statements.  They tout them in their annual reports and in their building lobbies, but what purpose do they really serve, and are they needed for smaller companies? The resounding answer is “Yes.”

Your mission and vision are what your company stands for and where it wants to go in the future. From these two points, you’ll derive your business strategy and goals to live out your mission and achieve your vision.  

Mission and Vision statements help guide both your short-term and long-term goals. They embody your company’s culture and Ikigai (the reason for being). They can provide you with direction when creating business strategies or when making financial decisions.  Download the document to the right for more information on how to get started.

The Key Benefits of Crisis Management Planning

We’ve all heard this cliché before, “Failing to plan is planning to fail.” So why do so many companies put off planning for a crisis, especially when post-crisis hindsight typically tells us that simple planning could have minimized the negative impact? Too often, we, as business owners, believe that X won’t happen to us.

Popp Logic has created an Excel Workbook that will be essential in making your crisis management plan. The template is fully customizable and offers suggestions to get you started. All critical information and procedures will be available in one place. The key to good management is that it is sustainable and repeatable even when you’re not available. Having this document stored in a safe place – perhaps on a flash drive that you provide to trusted employees – allows anyone to respond to a crisis with confidence immediately.